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Marketing strategy objectives mission statements describe the customer orientation or business philosophy corporate objectives state the overall goals to be achieved in financial terms. This marketing plan powerpoint theme can be employed with regard to marketing and advertising combine sales pitches as well as other marketing and advertising powerpoint sales pitches. This website and its content is subject to our terms and conditions. Appreciate the need for separate ebusiness and e marketing strategies understand an e marketing plan and its implementation appreciate the differences between traditional and new media marketing communications. Historythe term marketing mix was coinedin an article written by neil bordencalled the concept of themarketing mix.
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